| ||||||||||||||
 |
||||||||||||||
|
Home > A Level > Business studies > Analysis of the operations management of McDonald’s Analysis of the operations management of McDonald’sYou can download this essay for free. All you need to do is register and submit at least one of your essays to us. Or you can purchase this essay for just $2 instantly without registering
Downloads to date:
N/A
| Words: 2261 | Submitted: 02-Jan-2012 This is what the first 3 pages of the essay look like    DescriptionMcDonald's 4 V(Variety, Volume, Variation, visibility)Preview1. Do an analysis of the operations management of McDonald’s.Operation management means a team or group to design the process of translation of input (raw materials, labor, proprietary information, etc) into output (goods, services, etc) that is most beneficial to business. Operation team should also to balance the costs and revenues to highest profits (investopedia, 2011). According to ( Slack, 2007), operation management is an activity to managing and planning resources which are devoted to production and delivery of product and services. Operation Input and output of McDonald’s Operation’s input Operation’s process Operation’s outputs Cashier Operator Customer Meat and fresh burger Fryer and oven Processing technology and facilities Prepare food Serve customer Delivery Services Cleaning environment Make customer happy and satisfy ‘Four Vs’ operation of McDonald All four dimensions have implications for cost of creating the products or services. It determined by demand of market it serving (Slack, 2007), but some organization have their own direction of setting four dimensions. The Volume of McDonald’s: High The Volume for McDonald’s is important, it every days serve less than 1 percent of the world’s population, it derives 80% of revenue from eight countries such as Canada, Germany, France, Japan, UK, Australia, US and Brazil. (Gubman, 2007). Thus, McDonald’s are leaning to high volume of production and high job repeatability, specialization, systemization, more capital incentive and reaches economics of scale. On the other side, McDonald’s are adding new product to its menu to prevent customer sick of their food, to meet customer preferences and needs, it also add new foods for different seasons (santoshjain.com, 2010). The variety of McDonald’s: Medium The variety of McDonald’s is in medium, it achieve standardization of product and meet customer needs, according to Krish (2009) MacDonald’s burger and French fries are made a look, smell and taste very similar across the global, despite all the different in environment variable. The product standardization is a culture of maintaining uniformity in operations and processes through the organizational. Besides that, McDonald’s workers are work on routine and job specification, these make it enable to lowering to production cost and unit cost. For the match customer needs, McDonald’s ... Download this essay in full now!Just upload at one of your essays to our database and instantly download your selection! Registration takes secondsOr you can download this essay for $2 immediately without registeringComments and reviewsReviews are written by members who have downloaded the essay No comments yet. If you download the essay you can review it afterwards. |
|||||||||||||
